Hollywood entertainers join forces to raise funds for Alzheimer’s care

Posted under Blog on January 8th, 2013 by Editorial Team / No Comments

 

Comedian Seth Rogen will lead an all-star cast of comedians, musicians and entertainers at the second annual Hilarity for Charity event, which takes place in Hollywood in April.  Hilarity for Charity is an annual event of music, entertainment and comedy benefiting the Alzheimer’s Association.

Led by Seth Rogen and his wife Lauren Miller, Hilarity for Charity was established to help “march Alzheimer’s into the headspace of the younger generation”.  The idea behind the event, as well as raising vital funds, is to increase awareness of Alzheimer’s disease among younger people. The show has been specifically designed to appeal to a younger audience – last year, stars included Bruno Mars, Tenacious D and Judd Apatow.  Ticket prices are tailored to attract those who may not normally be able to afford to attend a charity function. 

All money raised will be directed to help families struggling with Alzheimer’s care today, increase support groups nationwide, and fund cutting edge research through the Alzheimer’s Association.

Last year’s event, held in downtown Los Angeles, raised over $300,000 and brought Alzheimer’s disease to the forefront of a generation of younger people who normally don’t think about it.

More details can be found at www.alz.org/hilarityforcharity

Tags: Alzheimer's Association, Hilarity for charity, Seth Rogan

 

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